Start a brief

Pricing

Every price, on one page

One-time prices for the work, an optional yearly price for hosting, nothing hidden. The preview is free; you pay only for what you approve.

VeraI made them justify every pixel.

Websites and landing pages

Every tier gets the whole crew and a free preview. You only pay when you love it.

Landing Page

One page, one job.

$99

Pages
1 page
Languages
1 language
Revisions
3 revisions
Hosting
Optional, $49/year
Also included
Built for ads and offers

$99 because it does one thing. If it tried to do two, I'd send it back.

Choose Landing Page

Starter Site

One long page that tells your whole story.

$249

Pages
1 long page
Languages
1 language
Revisions
5 revisions
Hosting
Optional, $49/year
Also included
Local SEO, FAQ and schema

$249 for every section a local customer needs, on one page. Nothing they'd skip.

Choose Starter Site
Vera's pick

Business Site

A proper multi-page site for an established business.

$599

Pages
Up to 8 pages
Languages
2 languages
Revisions
10 revisions
Hosting
Year 1 included, then $49/yr
Also included
Local SEO, FAQ and schema, a page per service

$599 because eight pages, a second language and a year of hosting is what a real business needs. This is the one I'd buy.

Choose Business Site

Growth Site

A site built to be found in every town you serve.

$1,500

Pages
Up to 20 pages
Languages
3 languages
Revisions
25 changes within 30 days
Hosting
Year 1 included, then $49/yr
Also included
Local SEO city pages, a blog with 3 articles, 2 landing pages, a 90-day growth plan

$1,500 because twenty pages that each earn their spot. I checked.

Choose Growth Site

Landing 3-Pack

Three landing pages, one per ad group, each with its own job.

Three ad groups, three pages. One job each.

$249

3 landing pages · 3 revisions each

Choose Landing 3-Pack

Anything you buy from us Coming soon

You decide what done means.

Before the crew starts, you pick the standard. A good site, like you'd get from an agency these days. A really fast site that beats what agencies charge top dollar for. Or perfect, on average, all the time. Your site isn't done until it passes, and you get the scorecard.

VeraI built a business from nothing, and I remember every stage. Pick the standard your stage needs, not the shiniest trophy. The scores are the floor. Calls, leads and cost per customer are the point.

  1. 01

    Agency standard

    A good performing site. What a good agency hands over today.

    • Speed score on a phone≥ 90
    • Accessibility, best practices, SEO≥ 95
    • Must-fix rulebook problems0

    Nit checks itComing soon

  2. 02

    Faster than the agencies

    A really fast site that outruns the ones agencies charge top dollar for.

    • Speed score on a phone≥ 95
    • Accessibility, best practices, SEO≥ 95
    • Main content on screen≤ 1.8 s
    • Layout shift≤ 0.05
    • Page weight≤ 500 KB
    • Must-fix rulebook problems0
    • Minor rulebook notes≤ 2

    Pixel tunes itComing soon

  3. 03

    Flawless on average

    Hold the crew to the standard you always wanted.

    • All four Lighthouse scores100
    • Accessibility errors (axe)0
    • Must-fix rulebook problems0
    • Minor rulebook notes0
    • Checked againAfter every change

    Vera signs offComing soon

Measured by our own automated checks and Google's Lighthouse on a phone, averaged over 3 runs, on every page we test.

What can break a standard

A chat widget, an ad pixel, a big video you love. Before anything like that goes in, we show you what it costs in points. Then you choose: keep it, swap it for something lighter, or skip it.

What we never promise

Rankings, traffic or sales. Nobody honest can. We promise scores you can check yourself.

Live today

Every page of every build already runs Nit's automated rulebook checks, and the results are saved with the build. Picking a standard, the phone scorecard and holding the crew to it are coming soon.

Read the rulebook

After your site: pick your crew

Once you approve the preview, you choose how far to take it. Ship it as it is, or hire more of the crew for one job or on a schedule.

Just ship it

Download the files, free with your plan. Or let Zip put it online for you.

  • Download the zipIncluded
  • Zip hosts it$49/yr

$49 a year. Renews automatically; cancel anytime in billing.

Build your roster Coming soon

Pick the bots you want. Each one does a job, shows you the proof, and answers to Vera.

Full crew bundle: Pixel, Index, Beacon and Lexi once for $299 (save $97)

  • Pixel Coming soon

    Speed tune-up

    Cleans up images, code, fonts and caching until your phone scores meet our floors. Before-and-after report.

    $99, or you don't payOr a Speed Guarantee plan, from $49/yr

  • Index Coming soon

    SEO pass

    Titles, descriptions, headings, search data, internal links and a local SEO checklist. A report of every change.

    $99$59 per run

    Index
  • Beacon Coming soon

    AI search pass

    Shapes your facts and FAQs so AI assistants can find and quote you correctly. A report of every change.

    $99$59 per run

    Beacon
  • Lexi Coming soon

    Copy edit and refresh

    Tightens your copy and refreshes offers and seasonal content. Every claim still traces to facts you confirmed. A redline of every change.

    $99$59 per run

    Lexi
  • Tally Coming soon

    Conversion Tracking

    Analytics and ad conversions installed and tested. Re-checked after every update.

    $149

  • Docket Coming soon

    Compliance checks

    Checks your pages against your industry's published rules. For legal calls, it recommends an attorney.

    $99$59 per run

    Docket
  • Echo Available now

    90-day marketing plan

    Your first 90 days of marketing, written down, with scripts.

    $49

    Echo's team

    • Index
    • Beacon
    • Tally
    • Lexi
    • Glyph
  • Glyph Coming soon

    Logo

    Three original logo concepts, two rounds of changes, every file.

    $99Brand kit: $299

  • Gauge Coming soon

    Brand readiness report

    Your goals, a reality check, where you stand today, and the confidence plan: every step with who does it, the effort, and the number that shows it worked.

    Planned: a summary with every site. Add-on price announced at launch.

Only Pixel carries an “or you don't pay” guarantee, because speed scores can be measured. Index, Beacon and Lexi promise the work and a report of every change, never rankings, traffic or a place in AI answers. Scheduled runs: you set a monthly spending cap, Ledger emails you the exact charge 3 days before each run, and you can skip or pause in one click.

Come in any time Coming soon Already have a site? Hire any bot from your dashboard whenever you like, or upload your own static site (HTML, CSS, JS) and hire the crew for it. Lockbox screens uploaded sites like briefs.

Coming soon

Speed Guarantee at launch Coming soon in every plan: your site meets our phone speed floors at handover, or you don't pay.

Add-ons

Coming soonComing soon means it's built or being built, but not on sale yet. Prices shown are the planned ones.

WhatPriceWith Growth
Publish it for me Available now$49/yrYear 1 included
90-day marketing plan Available now$49Included
Pixel: Speed tune-up Coming soon$99, or you don't paySame price
Index: SEO pass Coming soon$99 · $59 per run—
Beacon: AI search pass Coming soon$99 · $59 per run—
Lexi: Copy edit and refresh Coming soon$99 · $59 per runSame price
Full crew bundle Coming soon$299Same price
Docket: Compliance checks Coming soon$99 · $59 per runSame price
Interview call Coming soonIncluded—
Logo Coming soon$99—
Brand kit Coming soon$299—
Brand kit, if you already have a logo Coming soon$249Same price
Essentials Coming soonFree on every site—
Conversion Tracking Coming soon$149—
Pro Tracking Coming soon$299Same price
Speed Guarantee: Yearly Coming soon$49/yrSame price
Speed Guarantee: Quarterly Coming soon$99/yr—
Speed Guarantee: Monthly Coming soon$199/yrSame price
Pro photo edit Coming soon$49—

Agency or freelancer? Partners get wholesale prices on every plan, add-on and hosting, shown once you sign up. How partner pricing works

Site prices are one-time, in US dollars. Hosting renews yearly at $49 (year 1 included on Business and Growth) until you cancel. Prices in US dollars. Stripe handles local currency and tax where it applies.

Bring the business. The crew brings the rest.

Give me a business name. I'll give you a crew.

Start my brief