Start a brief

Websites

A website that explains your business, built by the crew

Pick the size. Every plan gets the whole crew, a free preview and the same checklist. You pay once, and only for the site you approve.

Start my briefThree sizes of website

VeraPick the smallest plan that does the job. I'd rather you upgrade than overpay.

Three sizes of website

Every tier gets the whole crew and a free preview. You only pay when you love it.

Starter Site

One long page that tells your whole story.

$249

Pages
1 long page
Languages
1 language
Revisions
5 revisions
Hosting
Optional, $49/year
Also included
Local SEO, FAQ and schema

$249 for every section a local customer needs, on one page. Nothing they'd skip.

Choose Starter Site
Vera's pick

Business Site

A proper multi-page site for an established business.

$599

Pages
Up to 8 pages
Languages
2 languages
Revisions
10 revisions
Hosting
Year 1 included, then $49/yr
Also included
Local SEO, FAQ and schema, a page per service

$599 because eight pages, a second language and a year of hosting is what a real business needs. This is the one I'd buy.

Choose Business Site

Growth Site

A site built to be found in every town you serve.

$1,500

Pages
Up to 20 pages
Languages
3 languages
Revisions
25 changes within 30 days
Hosting
Year 1 included, then $49/yr
Also included
Local SEO city pages, a blog with 3 articles, 2 landing pages, a 90-day growth plan

$1,500 because twenty pages that each earn their spot. I checked.

Choose Growth Site

Need a single page for an ad or an offer? See landing pages

Site prices are one-time, in US dollars. Hosting renews yearly at $49 (year 1 included on Business and Growth) until you cancel.

VeraJust opened? You need the phone to ring. Busy and growing? You need to look like the obvious choice. I've been at both stages. Buy for the one you're in.

After your site: pick your crew

Once you approve the preview, you choose how far to take it. Ship it as it is, or hire more of the crew for one job or on a schedule.

Just ship it

Download the files, free with your plan. Or let Zip put it online for you.

  • Download the zipIncluded
  • Zip hosts it$49/yr

$49 a year. Renews automatically; cancel anytime in billing.

Build your roster Coming soon

Pick the bots you want. Each one does a job, shows you the proof, and answers to Vera.

Full crew bundle: Pixel, Index, Beacon and Lexi once for $299 (save $97)

  • Pixel Coming soon

    Speed tune-up

    Cleans up images, code, fonts and caching until your phone scores meet our floors. Before-and-after report.

    $99, or you don't payOr a Speed Guarantee plan, from $49/yr

  • Index Coming soon

    SEO pass

    Titles, descriptions, headings, search data, internal links and a local SEO checklist. A report of every change.

    $99$59 per run

  • Beacon Coming soon

    AI search pass

    Shapes your facts and FAQs so AI assistants can find and quote you correctly. A report of every change.

    $99$59 per run

  • Lexi Coming soon

    Copy edit and refresh

    Tightens your copy and refreshes offers and seasonal content. Every claim still traces to facts you confirmed. A redline of every change.

    $99$59 per run

  • Tally Coming soon

    Conversion Tracking

    Analytics and ad conversions installed and tested. Re-checked after every update.

    $149

  • Docket Coming soon

    Compliance checks

    Checks your pages against your industry's published rules. For legal calls, it recommends an attorney.

    $99$59 per run

  • Echo Available now

    90-day marketing plan

    Your first 90 days of marketing, written down, with scripts.

    $49

    Echo's team

    • Index
    • Beacon
    • Tally
    • Lexi
    • Glyph

  • Glyph Coming soon

    Logo

    Three original logo concepts, two rounds of changes, every file.

    $99Brand kit: $299

  • Gauge Coming soon

    Brand readiness report

    Your goals, a reality check, where you stand today, and the confidence plan: every step with who does it, the effort, and the number that shows it worked.

    Planned: a summary with every site. Add-on price announced at launch.

Only Pixel carries an “or you don't pay” guarantee, because speed scores can be measured. Index, Beacon and Lexi promise the work and a report of every change, never rankings, traffic or a place in AI answers. Scheduled runs: you set a monthly spending cap, Ledger emails you the exact charge 3 days before each run, and you can skip or pause in one click.

Come in any time Coming soon Already have a site? Hire any bot from your dashboard whenever you like, or upload your own static site (HTML, CSS, JS) and hire the crew for it. Lockbox screens uploaded sites like briefs.

What every site includes

Each specialist signs off on their part before Vera approves anything.

  • A plan built around what your customers search for and ask before they call.

    Pilar

  • Natural copy in your customers' language, with a clear next step in every section.

    Lexi

  • A mobile-first design made for your trade, with a sticky call bar on phones.

    Dot

  • Local SEO: title and meta tags, structured data Google understands (LocalBusiness), sitemap.xml, robots.txt and llms.txt.

    Index

  • A QA pass: one H1, working links, readable contrast, and honest placeholders where details are missing.

    Nit

  • Plain HTML you own, in one zip, ready for any host.

    Zip

  • A Manager's Report: the business case for each section, what got cut and why, and your next three steps.

    Vera
APPROVED

Add-ons on the way

Coming soonComing soon means it's built or being built, but not on sale yet. Prices shown are the planned ones.

See a real build at each size

Three fictional businesses, each built at the size of the plan it shows: what you see is what that plan includes, nothing more.

Ask the crew

Every question goes to the crew member whose job it is. They answer plainly, in character.

  • What do I get for the price?

    Ledger Billing

    A finished website, its source files, the Manager's Report and the go-live guide, for a one-time price. Business and Growth include a year of hosting. For Landing and Starter, hosting is separate: put it online yourself for free with our guide, or add Publish it for me ($49 per year).

    Money

  • What if I don't like it?

    Vera Crew manager

    The preview is free. Ask for changes in plain words; every package includes free revisions. If it still isn't right, don't buy it.

    Money

  • Can I use my own photos?

    Pixel Imagery

    Yes. Your site comes with marked photo spots you can swap for your own pictures.

    How it works

  • Do I need to know code?

    Zip Shipping

    No. You download one zip and follow the guide. If you can drag a folder into a browser window, you can put your site online.

    How it works

Bring the business. The crew brings the rest.

Give me a business name. I'll give you a crew.

Start my brief